Northern Colorado PR Techniques Course

Dr. Lee Anne Peck created the Northern Colorado PR Techniques Course blog to share current information about the PR/Communications professions for her students in JMC 481.

Wednesday, November 14, 2012

The $20 ad campaign: What's it all about?

Tips here: http://paidcontent.org/2012/11/06/the-20-ad-campaign-small-businesses-find-alternatives-to-google-adwords/
Posted by Lee Anne Peck, Ph.D. at 11:30 AM No comments:
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Measuring ROI on Pinterest

Here's the scoop:
http://socialtimes.com/how-to-measure-roi-on-pinterest_b109693
Posted by Lee Anne Peck, Ph.D. at 11:29 AM No comments:
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Wednesday, November 7, 2012

Girl Scout cookie sales rock

http://www.mediabistro.com/prnewser/tech-savvy-girl-scouts-break-cookie-sales-records_b49281
Posted by Lee Anne Peck, Ph.D. at 8:16 PM No comments:
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Outsourcing ad taken to task

http://www.mediabistro.com/prnewser/chrysler-ceo-contradicts-romney-outsourcing-ad_b48901
Posted by Lee Anne Peck, Ph.D. at 8:06 PM No comments:
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Monday, November 5, 2012

Hurricane gets MTA good PR

http://www.mediabistro.com/prnewser/hurricane-a-big-pr-win-for-the-mta_b49167
Posted by Lee Anne Peck, Ph.D. at 3:37 PM No comments:
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    • ▼  November (5)
      • The $20 ad campaign: What's it all about?
      • Measuring ROI on Pinterest
      • Girl Scout cookie sales rock
      • Outsourcing ad taken to task
      • Hurricane gets MTA good PR
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About Me

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Lee Anne Peck, Ph.D.
My Ph.D. is in Journalism Ethics from Ohio University, Athens, Ohio. I teach media ethics, public relations courses, magazine writing and anything else that needs to be taught. I also have master's degrees in English, philosophy, and journalism studies. I have worked for newspapers, online products and magazines. I also do free-lance PR projects. Spring 2007 semester I took a leave of absence from the University of Northern Colorado; I taught a Contemporary Mass Media course at the University of Dubrovnik, Croatia, as a Visiting Fulbright Scholar. As a Fulbrighter, I was an "unofficial U.S. ambassador." Today, I teach at Colorado State University.
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